Twitter/Big Hit Entertainment

BTS have now hit 30 MILLION followers on Twitter, they are now the first South Korean profile to hit this mark. BTS have used social media to connect at a more personal level with ARMY and this has made them that much more reachable and relatable to everyone.

In October 2019, BTS achieved a significant milestone by surpassing 30 million followers on Twitter, becoming the first Korean act ever to do so. This achievement underscored the group’s immense global popularity and solidified their status as influential figures in the music industry.

The rapid growth of BTS’s social media following is a testament to their widespread appeal and the dedication of their fanbase, known as ARMY. The group’s ability to connect with fans worldwide through platforms like Twitter has played a crucial role in their success. BTS’s influence extends beyond Twitter; they have broken follower records on Instagram and TikTok as well. In 2022, member V became the fastest person ever to reach 30 million followers on Instagram, achieving this milestone in just 28 days. These accomplishments underscore the group’s significant impact on social media and their ability to engage with fans across various platforms.

BTS’s strategic use of social media has not only enhanced their global reach but also fostered a sense of community among fans. Their consistent engagement through tweets, live streams, and interactive content has created a dynamic and loyal fanbase. This approach has set a precedent for how artists can leverage social media to build and maintain a global presence, influencing industry practices and fan interactions worldwide.

The milestones achieved by BTS on social media platforms reflect a broader trend in the music industry, where digital presence and fan engagement are paramount. Their success story highlights the evolving landscape of music promotion and consumption, where traditional boundaries are transcended, and artists can directly connect with audiences across the globe.

In summary, BTS’s surpassing of 30 million Twitter followers is more than just a numerical achievement; it represents their innovative approach to fan engagement and their significant influence in the digital age. Their journey offers valuable insights into the power of social media in shaping modern music careers and building enduring fan relationships.

BTS very first Tweet on Twitter 17/12/2012


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