BTS’ “Black Swan” Music Video Surpasses 200 Million Views

Black Swan was released on 17th January, 2020. RM is credited as among those who wrote co-wrote the song. Throughout the video, BTS switch from white to black outfits, matching the “Black Swan” concept photos of the album. “Black Swan” joins other MVs “Dope,” “Fire,” “Blood Sweat & Tears,” “DNA,” “Not Today,” “Save Me,” “MIC Drop (Steve Aoki Remix),” “Boy in Luv,” “Fake Love,” “Spring Day,” “IDOL,” “Boy With Luv,” “War of Hormone,” “I Need U,” “‘ON’ Kinetic Manifesto Film: Come Prima,” “Dynamite,” “ON,” and J-Hope‘s “Chicken Noodle Soup” ft. Becky G as videos with over 200 million views.

BTS’ hauntingly beautiful music video for Black Swan has officially surpassed 200 million views on YouTube, marking yet another major milestone in the group’s record-breaking career. Released on March 4, 2020, the art film-style video captured global attention for its raw emotion, contemporary dance, and striking visuals that symbolized an artist’s fear of losing passion for their craft. The milestone is being celebrated by fans worldwide, who are revisiting the video and flooding social media with messages of love and admiration using the hashtag #BlackSwan200M.

Set in the majestic Los Angeles Theatre, the Black Swan MV showcases the members in elegant black attire, performing choreography that blends classical ballet with modern dance—a nod to the themes of inner turmoil and artistic struggle. The video is widely praised not only for its artistic depth but also for its cinematography, which complements the dark, introspective lyrics and emotive performance. It remains one of BTS’ most critically acclaimed visual projects, often highlighted as a turning point in their exploration of more abstract and avant-garde concepts.

As ARMY celebrates the 200 million mark, many are reflecting on the significance of Black Swan in BTS’ artistic journey. The song and its visuals resonated deeply with audiences during the pandemic, offering comfort and a mirror to the creative and emotional struggles so many faced. With each new milestone, Black Swan continues to prove its lasting impact—not just as a music video, but as a profound piece of art that connects with people across borders and time.

The song debuted at number 57 on the US Billboard Hot 100 becoming BTS’ eighth entry on the chart, and ranked at number 46 on the UK Singles Chart. Additionally, it debuted atop the US Billboard World Digital Song Sales chart for the issue date of February 1, 2020, becoming the band’s 18th chart-topper, and the song entered the US Digital Song Sales chart at number 2.

BTS performed “Black Swan” for the first time on The Late Late Show with James Corden on January 28, 2020. “Black Swan” reached No. 1 on iTunes in more countries than any song in history, passing Adele’s “Hello,” which held the record for nearly five years with 102 countries.