Exactly! BTS aren’t just artists, they’re a phenomenon, rewriting the very definitions of success, breaking records they themselves set, and always pushing beyond what anyone thought was possible. With every comeback, BTS shows that they’re not chasing trends, they’re creating them. And “Butter” is the perfect example of that!

“Butter” YouTube Premiere:

  • 3.9 million peak concurrent viewers during the premiere the highest in YouTube history
  • BTS broke their own record, previously set with “Dynamite” at 3 million

Back-to-back domination:

  • The only act to replace themselves on charts, sometimes holding multiple Top 10 spots simultaneously
  • Consistently outsell their previous online concerts MAP OF THE SOUL ON:E, Bang Bang Con: The Live, and so on
  • Every new release isn’t just a comeback it’s a cultural reset

With “Butter”, they didn’t just meet expectations, they obliterated them. A funky, retro-pop vibe no one saw coming, delivered with BTS’ signature sharp visuals, charm, and choreography. And of course, RM co-wrote the song, proving once again that BTS are hands-on artists from lyrics to visuals.

They aren’t just making history they’ve become the standard history now measures against.

And what makes it even more incredible? They do it all while staying authentic, humble, and united with ARMY a global family that celebrates every milestone right alongside them. Would you like a timeline of BTS’ record-breaking moments from “Dynamite” to “Butter”? Or maybe a quote collage featuring what major media outlets said about their chart takeovers?

BTS’ “Butter”

“Dynamite” premiered with over 3 million peak concurrents when it was released on 21st August 2020.

BTS’ “Dynamite”

BTS are the only first and only act in youtube history to hold the #1 and #2 spots for biggest YouTube Premieres to date.

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