BTS’ “Permission to Dance” made a thunderous global debut, skyrocketing to #1 on iTunes Worldwide, European, and U.S. charts within hours of its release. Dropped on July 9, 2021, as a heartfelt gift to celebrate ARMY’s birthday, the track immediately captivated fans across the globe with its infectious melody, hopeful lyrics, and vibrant energy. The song not only marked another iconic release by the global superstars but also reaffirmed their ability to connect with audiences through joy and sincerity.

Within a few hours of its launch, “Permission to Dance” had already reached #1 in over 90 countries, showcasing BTS’ undeniable global popularity and influence. On the U.S. iTunes Song Sales Chart, the track made an especially strong impression, dethroning Walker Hayes’ viral hit “Fancy Like” to claim the top spot. This rapid ascent speaks volumes about the loyalty and speed of ARMYs worldwide, who immediately mobilized to support the group and celebrate the joyous occasion with record-breaking downloads and streams.

The music video for “Permission to Dance” was just as successful, surpassing 50 million views in under 13 hours on YouTube. From the moment it dropped, the video trended globally across multiple platforms, and the buzz it generated was electric. Set in a sunny, open desert-like landscape and brimming with positivity, the video featured BTS in cowboy-inspired outfits, dancing freely, surrounded by people of all backgrounds. The imagery emphasized unity, inclusivity, and hope, sending a powerful message during a time when the world continues to heal from the challenges of the pandemic.

“Permission to Dance” is particularly notable for being completely in English, following the path of their previous international hits like “Butter” and “Dynamite.” The song was co-written by Ed Sheeran, Steve Mac, Johnny McDaid, and Jenna Andrews, alongside BTS’ own RM, contributing to the song’s rich, globally appealing sound. Its lyrics encourage listeners to dance without fear, let go of worry, and embrace the moment a message that deeply resonated with fans around the world.

As part of their 2021 FESTA celebrations, which commemorated BTS’ 8th debut anniversary, “Permission to Dance” was more than just a release it was a gift. The timing of its drop, on ARMY Day, was symbolic and emotional, making fans feel seen, appreciated, and celebrated. It was a thank-you to the fanbase that has stood by BTS through every milestone, and it arrived with all the warmth and positivity that the group is known for.

The impact of “Permission to Dance” went far beyond charts and numbers. Its sign language-inspired choreography incorporating signs for “joy,” “dance,” and “peace” was lauded for promoting accessibility and inclusivity. This thoughtful addition made the song and its message more universal and demonstrated BTS’ continual efforts to be mindful and inclusive artists. Ultimately, “Permission to Dance” solidified BTS’ status as true global icons artists who can not only dominate music charts but also spread messages of unity and joy.

Whether it’s topping iTunes in over 90 countries, earning millions of views in hours, or inspiring people to dance across borders, BTS continues to prove they are more than just a band they are a movement. And with every release, they remind the world that sometimes, you don’t need permission to dance just the courage to move, smile, and love.


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